Send beautiful newsletters from your WordPress website
一、什么是惠米科技Email Newsletter？
Newsletter 是一种通过电子邮件定期向订阅用户发送的定制化内容集合，通常用于品牌传播、用户互动、产品推广或内容分享。它是企业或个人与受众建立长期关系的核心工具，具有精准触达、可追踪、低成本的特点。
二、Newsletter 的核心类型
根据目标和内容形式，可分为以下几类：
1. 内容型 Newsletter
- 用途：分享专业知识、行业洞察或原创内容（如博客、视频总结）。
- 案例：
- 博主的每周读书清单；
- 设计师的创意灵感周报。
- 代表工具：Substack、ConvertKit。
2. 促销型 Newsletter
- 用途：推广产品优惠、活动报名或限时折扣。
- 案例：
- 电商平台的 “黑色星期五” 促销邮件；
- 线下课程的早鸟价通知。
- 代表工具：Mailchimp、SendinBlue。
3. 关系型 Newsletter
- 用途：增强用户粘性，传递品牌价值观或幕后故事。
- 案例：
- 咖啡店的 “咖啡师日记” 订阅邮件；
- 非营利组织的月度捐赠者报告。
- 代表工具：MailPoet、Constant Contact。
三、Newsletter 的核心优势
- 精准触达：直接发送到用户邮箱，避免社交媒体算法干扰。
- 数据驱动：通过打开率、点击率分析用户行为（如 Mailchimp 的 Analytics）。
- 成本效益：相比广告投放，单用户触达成本极低（免费插件可起步）。
- 品牌信任：定期互动提升用户对品牌的认同感。
A powerful yet simple email creation tool that helps you get in touch with your subscribers and engage them with your own content
Our powerful newsletter builder will help you creating beautiful, content rich newsletters starting from your own content.
- Track your campaigns with our indepth reports and learn how to improve engagement over time.
- With our easy forms creation tool you can place subscription forms pretty much anywhere in your WordPress powered website and just lay back and watch your visitors turning into engaged subscribers.
- Sort them automatically in targeting lists and greet them with custom designed welcome emails. Automate daily, weekly or monthly newsletters to let them know about offers, latest blog posts and new content.
Build your newsletters visually with our powerful composer
- With a super intuitive drag and drop interface, our newsletter composer will help you setting up your first campaign in the easiest way. Choose from more than 25 blocks, add images, gifs, blog posts, WooCommerce products.
- Add YouTube videos, headers, footers, even html snippets. Create your unique design with real time preview for various devices and run test sends to check everything before delivery.
- When you're ready, just hit send button and let Newsletter take care of the rest.
Get detailed reports of your campaigns
- Easily track your newsletters performance and get indepth stats of opens, clicks and other metrics. Control improvements over time and retarget your subscribers with dedicated campaigns.
- Move unresponding recipients to custom lists and create a healthier address book with enhanced click through rate.
Integrate seamlessly with the most popular form builders
- Newsletter can easily communicate with the most popular form builders plugin out there, like Contact Form 7, Ninja Forms, Elementor, Gravity Forms and Wp Forms.
- Set up your preferred tool and watch your mailing list grow.
- Then target your collected subscribers with dedicated offers, scheduled newsletters or any content you'd like to send with Newsletter!
